Quality Assurance (QA) is important in various industries, but in software development, it refers to the process of ensuring that a software product meets the required quality standards and specifications. QA is a proactive approach to identify and prevent defects or errors in the software development life cycle (SDLC). The goal of QA is to ensure that the software is reliable, user-friendly, efficient and meets the needs of the users. QA includes planning, designing, executing and reporting on tests to verify that the software meets the specified requirements. This can include both manual and automated testing, as well as functional, performance and security testing.

QA is typically carried out by a dedicated team of quality assurance professionals who work alongside software developers to identify and resolve any issues that arise during the development process. By implementing QA processes, software development companies can minimise the risk of errors or defects in their products, improve the user experience, and enhance the reputation of their brand.